ATO

ATO Cow Hide Boot SS 10

A couple years back it was this sneaker that lit up the imaginations of the sneaker industry including Kanye West. Since the the silhouette has been cut copy pasted from virtually every sneaker brand from kanye with his yeezy to Reebok. The ATO cow hide boot will return this year in 4 colorways including red [...]


ATO F/W 09

Japanese Brand ATO rose to fame a while back when a pair was spotted on Kanye West, since then their space walking styles have been emulated from brands such as Reebok, Nike and of course Kanye West himself. The new model is just as out there as the others with a more elaborate cushion sole [...]


Itazura Sneaker

The New Itazura Sneaker from Japan obviously takes cues from ATO but the aesthetic of this shoe is more accessible with comfort rather than flash in mind. The sneaker features premium leather upper with Velcro straps reinforced with elastic for that extra snug feeling.They come in 4 colorways and retail for around $300 USD.


Ato X RCSR Sneaker

Japanese Brand ATO first made their mark on the world when Kanye West decided to rock a pair at an awards show, since then the cowhide boot has continued to be an inspiration on both Kanye’s creations with Nike and Luis Vuitton. For Spring Summer 09 ATO releases the Rock star series with intergalactic color [...]


Itazura Sneakers S/S 08

Following in the footsteps of ATO  Japanese brand Itazura (meaning mischief in Japanese) brings us  another well designed lace-less hi top. Unlike the Cow Hide Boots bright patent leather , Itazura tones it down incorporating suede uppers with an understated color palette. Available at Japanese boutique Itazura for the equivalent of $300 USD.
more pics after [...]


ATO High Cutting Sneaker

No, that’s not a new Converse. ATO, made famous overnight by Kanye West for their 2007 ATO Matsumoto, is taking their love of Velcro, metallic, and patent leather, and applying it to the frame of a high top Chuck Taylor. Featuring a zipper up the back and a Velcro strap enclosure, this new ATO certainly [...]


ATO MATSUMOTO 2008 Spring/Summer collection

When these space aged velcro sneakers first graced the feet of Kanye West the sneaker world was in awe. Now ATO Matsumoto adds another color way to his collection for 2008. These ultra limited edition sneakers will be only available in japan for around $300 so you better call all your Japanese associates [...]


Ato Cow Hide Boot Red

ATO MATSUMOTO adds a new color way to its Fortay of these high tops made famous by Hip Hop star Kanye West. Look out for Santa as he may may be rocking these during the holiday season while making his runs The brick red beauties are available for presale at Japanese online retailer OKI-NI .
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ATO COW HIDE BOOT KANYE WEST

Japanese Designer Ato Matsumoto creation is this super galactic sneaker recently seen on the feet of  Kanye West. The High top features is a mix of Premium and patent leather equipped with 2 velcro straps ensuring a safe voyage worlds beyond. Expect a release in Europe and the States January 2008 next year,  at Japanese [...]